MixMobi stacks up well against the competition giving you a great combination of immediacy, ease-of-use, and analytics across any web-enabled mobile device.
| Cellfire | Hip Cricket | Plum Reward | SMS-Based Programs | Tetherball | Yowza | ||
|---|---|---|---|---|---|---|---|
| Reach | |||||||
| Web-enabled mobile devices reached | 100% | 100% | 100% | 100% | 77% | 100% | 12% |
| Customer Convenience | |||||||
| No customer signup required | Yes | No | No | No | No | No | No |
| No loyalty card required | Yes | No | No | No | No | No RFID | Yes |
| No customer software download required | Yes | Yes | No | Yes | Yes | No (RFID) | No |
| No device for customer to attach to mobile phone | Yes | Yes | No | Yes | Yes | No | Yes |
| Immediacy and Relevance | |||||||
| Realtime changes to offer available | Yes | No | No | No | No | Yes | Yes |
| Social Media Integration | |||||||
| Integrate offer with email? | Yes | No | No | No | No | No | No |
| Integrate offer with SMS? | Yes | No | NA | No | NA | No | No |
| Integrate offer with Facebook? | Yes | No | No | No | No | No | No |
| Integrate offer with Twitter? | Yes | No | No | No | No | No | No |
| Merchant Upfront Investment | |||||||
| No merchant setup fee | Yes | No | No | No | No | No | No |
| No merchant custom hardware installation or cost | Yes | Yes | Yes | No | Yes | No | Yes |